Trinity Western University - Web Design & Online Marketing

Project Summary

We designed a recruitment portal website for TWU’s M.A. in Leadership program. The website featured a basic, brochure style overview of the program, partnered with strategic advertising methods to drive more interest and inbound inquiries towards Graduate Admissions, with great success.

Client Feedback

"We have worked closely and consistently with Kyle and Broadside Media since 2008, and can't speak highly enough of the excellence and efficiency of their work. In order to meet our goal of increasing application numbers for our graduate program, they suggested developing a recruitment portal website to work hand-in-hand with an online marketing campaign - and did so with great success.

Our website listing is 'page one, position one' for 73.33% of our keywords, 'page one, position two' for 20% of the other keywords and 'page one, position three' 6.66% for the remaining. In practical terms, these efforts resulted in thousands of site visits and a huge influx of prospective student leads and applications.

Kyle also took the time to train our team in SEO best practices so that when we add new content to our website, we're maintaining the ideal standards for promoting our program. Broadside’s service is always customer-oriented. The assurance of knowing that our projects are in good hands is priceless."

Lydia Liu, Program Coordinator
MA Leadership, Trinity Western University